JA DESIGN gotjadesign.com JA DESIGN Remaining Pages. Implementation Package · QC-Aligned Copy · SEO · AEO · FAQs (no accordions) · Testimonials. Eight pages, one document. SITE gotjadesign.com VOICE “I,” not “we.” “Practice,” not “agency.” PAGES Pages A–H · Eight STATUS Implementation-ready · QC-aligned PREPARED BY JA Design · Josh Anderson JA DESIGN · REMAINING PAGES · IMPLEMENTATION-READY QC-ALIGNED gotjadesign.com 2 PAGE A /services/brand-audit SEO META
pattern. No accordions. No JS toggles. All answers visible on page load. □ Place testimonials per the assignments above. One quote = one block. Two quotes = two stacked blocks. □ Internal linking: every service page links to /work-with-me and to the Brand Fit Call CTA. □ Verify homepage trust bar is updated to the Susy DeBrigard quote. □ Run Google Rich Results Test on every page after deploy to confirm FAQPage schema validates. JA DESIGN · REMAINING PAGES · IMPLEMENTATION-READY QC-ALIGNED gotjadesign.com 30 SECTION 4 AEO notes AEO NOTES Answer Engine Optimization The FAQ structure is the AEO backbone. Every question is phrased exactly as a buyer would type it. Every answer leads with the direct response in the first sentence — then expands. This pattern wins citations in Google AI Overviews, Perplexity answers, and ChatGPT search. Specific AEO tactics in this build: • Direct-answer-first sentences: every FAQ answer opens with the literal answer, not setup. • Entity tagging: every page declares its primary entity in the H1 ("Brand Sprint," "The Director," "The Producer," "The Sales Kit," "Brand Audit") so an LLM can map "JA Design" to "creative director on retainer" cleanly. • Comparison content on Director page: the comparison table (CD / agency / Director) is what wins "fractional creative director vs full-time" queries. • Pricing transparency: every service page lists exact prices in body copy. LLMs cite pages with concrete numbers, not pages that hide pricing behind "contact us." • Schema validation: FAQPage JSON-LD on each page makes the FAQs machine-readable and AI-overview-eligible.
Brand Audit
Your brand was sharp when you launched it. Clear messaging. Consistent visuals. Everyone on the same page. Five years in, the wheels have come off. Marketing has one deck. The C-Suite has another. Clients see a third. Nobody agrees on what on-brand means because nobody built the infrastructure that would tell them. That's what a Brand Audit fixes.
$4,500 • 1 week
A Brand Audit is a focused review of everything your brand touches. I examine your existing assets, identify where consistency breaks down, and surface the gaps between how your brand looks and how it should. The output isn’t a report that sits in a folder — it’s a clear action plan and the documentation your team needs to get back on track.
This isn’t a rebrand. This is for companies that already have a brand identity but need structure, consistency, and a template system to guide their team.
Think of it as a brand system tune-up: I audit your current brand assets, surface what’s broken, tighten your brand guidelines, and deliver the templates your team will actually use to maintain consistency.
Most competitors deliver a PDF summary and call it done. The Brand Audit is different because the deliverables are operational: your team walks away with actual templates, documented governance, and a prioritized roadmap — not a slide deck full of observations.
Most clients have a clear action plan ready to implement within 24 hours of final delivery.
Not a rebrand
I work with what you have
No trashing your existing brand. I take what’s working, systematize it, and make it scalable. Your team keeps the identity they’ve built — just with real structure behind it.
Not a PDF no one reads
What you will walk away with
I build brand documentation that gives your team a unified direction and an implementation plan in the tools they already use — Canva, Figma, and Adobe. Lightweight and actually useful.
Not a one-time deliverable
Templates your team ships with
These templates help remove some of the clutter and stress that is jamming up your design or marketing team. By giving marketing managers the tools they need to create repeatable posts that don't break your brand.
75%
Reduction in "is this on-brand?" questions from team members
40+
Brand systems built for companies from 10 to 200+ employees
1 week
From kickoff to final delivery — audit, guidelines, and templates
3x
Faster asset creation once the system is in place
Step 1 — Brand Fit Call: A 30-minute conversation to confirm the Brand Audit is the right starting point. If the audit makes sense, we'll schedule kickoff.
Step 2 — Asset collection and review: You share everything: brand guidelines, website, decks, one-pagers, social profiles, print materials. I conduct the full audit independently and flag every inconsistency.
Step 3 — System build: Based on the audit findings, I will tighten your brand guidelines, build your template library, and create the governance documentation your team needs to stay consistent.
Step 4 — Delivery and walkthrough: I deliver the complete package and walk you through the findings in a structured review session. You leave with a clear picture of what to fix and the tools to start immediately.
“Regardless of the scope, Josh shows up the same way: senior, fast, accountable.”
- Laura Knight, SVP Patient Solutions, Morrison Healthcare
Updated brand guidelines — tightened, practical documentation built around rules your team will actually follow
Executive summary of critical findings
Complete brand portfolio inventory with visual examples
Documentation of inconsistencies and architectural gaps
Competitive landscape analysis
Production-ready templates — Working templates in Canva, Figma, or Adobe in the tools your team already uses
Prioritized roadmap of recommended actions
Governance documentation — Clear standards for who approves what and how new assets get created
A brand audit is a written diagnostic of your existing brand system. I review every public-facing asset — website, deck, social, sales materials — flag the inconsistencies, and deliver a prioritized fix plan. It is not a redesign. It tells you what to fix before anyone touches a file.
$4,500 flat, paid 100% on kickoff. One-time. No retainer attached.
A full review of your live brand assets, documented inconsistencies with screenshots, a prioritized fix list, and a 30-minute walkthrough call. You receive a written PDF deliverable plus the live walkthrough.
Three signals: your team is asking 'is this on-brand?' before publishing; your assets look different across channels; or your brand has drifted across multiple freelancers, agencies, or in-house hires. If any of those are true, the audit pays for itself.
Seven days from kickoff to walkthrough. Day 1 is kickoff. Days 2–5 are the review. Day 6 is delivery. Day 7 is the walkthrough call.
Start with clarity
Book a 30-minute Brand Fit Call to discuss your portfolio challenges and confirm the audit is the right starting point
Services
Brand Audit
A deep dive into your brand's strengths, gaps, and opportunities — so you know exactly where to focus.
Brand Sprint
Transform your existing brand into a scalable brand design system in 2–4 weeks.
Sales Kits
Professional sales materials and brand templates that help your team close deals.
Monthly Retainer
Your consistent design partner who learns your business and gets better every month — not worse.
The Director
Senior creative leadership embedded in your team — without the $175K–$270K in salary and benefits.